Content Database
Final Offer Jonathan Poland

Final Offer

A final offer, also known as a best and final offer, is a negotiation tactic in which a party submits…

Premium Pricing Jonathan Poland

Premium Pricing

Premium pricing is a pricing strategy in which a company charges a high price for its products or services in…

Risk 101 Jonathan Poland

Risk 101

Competitive advantages can spring from intellectual property, brand recognition, or even a company’s talent pool and whether protected by law…

Relational Capital Jonathan Poland

Relational Capital

Relational capital refers to the value that a company derives from its relationships with stakeholders, such as customers, employees, suppliers,…

Types of Fail Safe Jonathan Poland

Types of Fail Safe

A fail-safe is a mechanism or system that is designed to prevent harm or damage in the event of a…

Examples of Consumer Goods Jonathan Poland

Examples of Consumer Goods

Consumer goods are physical products that are purchased by individuals for their own personal use. These goods are typically tangible,…

Total Addressable Market Jonathan Poland

Total Addressable Market

A total addressable market (TAM) is the total potential revenue that a company can generate from its products or services…

Companies Likely to Aquire Federal Funding 150 150 Jonathan Poland

Companies Likely to Aquire Federal Funding

While the specific industries receiving federal funding can vary depending on the country and its government priorities, there are several…

Serviceable Market Jonathan Poland

Serviceable Market

Serviceable market is the part of the total addressable market that can actually be reached.

Key Bridge

People. Profit. Progress.

Business is the lifeblood of progress and people are the driving force regardless of where they fit in the value chain. People drive profit by bringing products and services to market. Profit drives progress by allowing for new ideas to form with the excess capital. That’s why you join Key Bridge.

Key Bridge

People. Profit. Progress.

Business is the lifeblood of progress and people are the driving force regardless of where they fit in the value chain. People drive profit by bringing products and services to market. Profit drives progress by allowing for new ideas to form with the excess capital. That’s why you join Key Bridge.