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innovation

Strategic Partnership

A strategic partnership is a relationship between two or more organizations that…

Performance Goals

Performance goals are targets or objectives that are set for an employee’s…

Employee Goals

Employee goals are specific targets or objectives that are set for an…

Knowledge Transfer

Knowledge transfer is the process of transferring knowledge, skills, and information from…

Big Picture Thinking

“The big picture” refers to the broadest possible perspective that can be…

Organic Growth

Organic growth refers to an increase in revenue that is generated through…

Strategic Drivers

Strategic drivers are factors that influence the success of an organization’s strategy…

Idea Generation

Idea generation is the process of generating new and original ideas. It…

Commercialization

Commercialization is the process of introducing a new product or service into…

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Domain Knowledge Jonathan Poland

Domain Knowledge

Domain knowledge refers to a person’s understanding, ability, and information about a specific subject or area. It is often associated…

Process Efficiency Jonathan Poland

Process Efficiency

Process efficiency refers to the effectiveness of a process in achieving its intended outcomes, while minimizing waste and inefficiency. A…

Market Forces Jonathan Poland

Market Forces

The interaction that shapes a market economy. Market forces are the factors that determine the supply and demand for a…

Product-as-a-Service Jonathan Poland

Product-as-a-Service

The Product-as-a-Service business model involves offering a service in areas that were traditionally sold as products. This model involves ongoing…

Quality Assurance Jonathan Poland

Quality Assurance

Quality assurance (QA) is the process of verifying that a product or service meets specific quality standards. This is often…

Volatility Risk Jonathan Poland

Volatility Risk

Volatility risk is the possibility that changes in the volatility of a risk factor will lead to losses. Volatility is…

Communication Strengths Jonathan Poland

Communication Strengths

Communication strengths are qualities or abilities that enable an individual to communicate effectively. These can include general communication skills, such…

Product Analysis Jonathan Poland

Product Analysis

Product analysis is the process of evaluating a product for the purpose of product development, review, or purchasing. This evaluation…

Strategic Direction Jonathan Poland

Strategic Direction

Strategic direction refers to the long-term vision and direction of an organization, and it serves as a guiding principle for…

Content Database

Customer Dissatisfaction Jonathan Poland

Customer Dissatisfaction

Customer dissatisfaction refers to a customer’s negative evaluation of a product or service. It can be measured by asking customers…

Internal Communication Jonathan Poland

Internal Communication

Internal communication is the exchange of information within an organization that is designed to help it achieve its goals. This…

Promotion Strategies Jonathan Poland

Promotion Strategies

Promotion strategies are communication techniques that aim to sell a product, service or cause. They include advertising, publicity, selling and…

Rites of Passage Jonathan Poland

Rites of Passage

A rite of passage is a ceremony or event that marks an important transition or milestone in a person’s life.…

Types of Infrastructure Jonathan Poland

Types of Infrastructure

In an industrial economy, the production of tangible goods and infrastructure plays a central role. This type of economy has…

Marketing Theories Jonathan Poland

Marketing Theories

Marketing is the process of identifying customer needs and developing strategies to meet those needs. This involves conducting market research,…

Strategic Goals Jonathan Poland

Strategic Goals

Strategic goals are the specific outcomes that an organization or individual hopes to achieve through their strategy. The strategic planning…

Competitive Differentiation Jonathan Poland

Competitive Differentiation

Competitive differentiation refers to the unique value that a company’s product, service, brand, or experience offers in comparison to all…

Yield Management Jonathan Poland

Yield Management

Yield management is a pricing strategy used by businesses that offer access to fixed-capacity assets, such as airline seats and…