Pricing 101 Jonathan Poland Jonathan Poland //www.jonathanpoland.com/wp-content/uploads/2023/01/jp-logo.png September 29, 2023 September 29, 2023 Pricing 101 Pricing refers to the process of determining the value that a business will receive in exchange for its products or…
Growth Strategy Jonathan Poland Jonathan Poland //www.jonathanpoland.com/wp-content/uploads/2023/01/jp-logo.png August 9, 2022 January 12, 2023 Growth Strategy A growth strategy is a plan to increase or improve some KPI, like revenue, profit, subscribers, etc.
Brand Implementation Jonathan Poland Jonathan Poland //www.jonathanpoland.com/wp-content/uploads/2023/01/jp-logo.png December 23, 2022 December 23, 2022 Brand Implementation Brand implementation involves the use of project management techniques to plan and execute brand strategy. It is the practical application…
Service Quality Jonathan Poland Jonathan Poland //www.jonathanpoland.com/wp-content/uploads/2023/01/jp-logo.png December 29, 2022 December 29, 2022 Service Quality Service Quality is determined by the value it holds for customers. This value can vary from person to person and…
Cause and Effect Jonathan Poland Jonathan Poland //www.jonathanpoland.com/wp-content/uploads/2023/01/jp-logo.png December 30, 2022 December 30, 2022 Cause and Effect Cause and effect is a concept that refers to the relationship between an event (the cause) and a subsequent result…
Rental Lease 101 Jonathan Poland Jonathan Poland //www.jonathanpoland.com/wp-content/uploads/2023/01/jp-logo.png December 4, 2022 January 12, 2023 Rental Lease 101 In general, a rental lease is a contract between a landlord and a tenant that outlines the terms and conditions…
Competitive Advantage Jonathan Poland Jonathan Poland //www.jonathanpoland.com/wp-content/uploads/2023/01/jp-logo.png December 15, 2022 December 15, 2022 Competitive Advantage Competitive advantage refers to the unique advantages that a firm possesses over its competitors. In a highly competitive industry, firms…
ERG Theory Jonathan Poland Jonathan Poland //www.jonathanpoland.com/wp-content/uploads/2023/01/jp-logo.png December 13, 2022 December 13, 2022 ERG Theory ERG theory is a motivational theory that was developed by Clayton Alderfer. It is an extension of Maslow’s hierarchy of…
Product Benefits Jonathan Poland Jonathan Poland //www.jonathanpoland.com/wp-content/uploads/2023/01/jp-logo.png December 15, 2022 December 15, 2022 Product Benefits A product benefit is the value that a customer derives from a product or service. It is what makes the…