Exit Planning

Exit Planning

Exit Planning 150 150 Jonathan Poland

Exit planning is a comprehensive strategy for business owners to transition out of their company on their terms. It involves preparing the company for sale or succession, ensuring that it remains viable after the owner’s departure, and often seeks to maximize the owner’s personal and financial goals. This plan can be beneficial for both unexpected events, like health issues, and expected transitions, like retirement. An effective exit plan can also reduce uncertainties that can surround the future of a company. Exit planning is a process that should start years in advance of the actual exit. Regular reviews and adjustments are essential as the business landscape, and personal goals evolve.

Here are the main components of exit planning:

  1. Goal Setting: Understand what the business owner wants. This could be a specific valuation, a particular successor in mind, or a desired retirement date.
  2. Business Valuation: Knowing the company’s worth is fundamental. This is often done by professionals who can consider various methods to reach an appropriate valuation.
  3. Value Enhancement: Before selling or transitioning, owners might need to increase the business’s value. This could be by boosting profits, diversifying client bases, resolving outstanding issues, or investing in key employees.
  4. Succession Planning: This involves training and grooming a successor if the business will remain in the family or within the existing management team.
  5. Sale of Business: If selling is the preferred method, the owner will need to prepare the business for the market, find potential buyers, negotiate, and finalize the sale.
  6. Tax and Financial Planning: Minimize tax implications and maximize returns. This might involve techniques like gifting shares, setting up trusts, or converting the company type.
  7. Legal Considerations: Ensuring all legal aspects are in order, such as shareholder agreements, reviewing contracts, and preparing the proper documentation for a sale or transition.
  8. Contingency Planning: This is planning for the unexpected – if the owner were to suddenly pass away or become incapacitated. Tools like buy-sell agreements, key-man insurance, and power of attorney can be part of this.
  9. Personal Planning: Considering the personal implications of an exit. For instance, what will the owner do after exiting? What will their financial needs look like?
  10. Team Assembly: Exit planning requires a diverse set of skills, from accounting to legal to industry-specific expertise. Assembling the right team of advisors ensures a smoother, more effective process.

Benefits of Exit Planning:

  • Maximizes the business’s value upon exit.
  • Reduces tax burdens.
  • Ensures business continuity.
  • Provides clarity and a roadmap for the future.
  • Protects against unforeseen circumstances.

Exit Stages

Exit planning can differ significantly based on the size of the company. While the core principles remain consistent—like the need to understand valuation, ensure a smooth transition, and consider tax implications—the specific strategies and concerns can vary. Here’s a breakdown of how exit planning can differ based on company size:

Micro Businesses / Sole Proprietorships:

  • Valuation: Might be based more on assets and client lists since there may not be substantial earnings to value.
  • Succession: Often there’s no clear successor, and selling to an external party or even just closing the business are common outcomes.
  • Legal and Financial: These businesses might have fewer legal entanglements, but the owner’s personal finances might be more intertwined with the business.
  • Market: Selling might be more informal, like through industry contacts or local networks.

Small to Medium Enterprises (SMEs):

  • Valuation: Earnings-based valuations become more common, and there might be goodwill and brand value to consider.
  • Succession: There might be potential successors within the company, or the owner might consider selling to a competitor or a private equity group.
  • Legal and Financial: There’s likely a clearer delineation between personal and business finances. Tax planning can get more complex, especially if the business has assets.
  • Market: Brokers and M&A advisors might be engaged to find potential buyers.

Large Corporations:

  • Valuation: These businesses will have more intricate valuation models, considering global market positions, diversified product lines, and complex asset structures.
  • Succession: Succession planning might be a formalized process, with potential successors being groomed years in advance.
  • Legal and Financial: These corporations will have intricate tax structures, possibly involving international considerations. Their legal concerns will be expansive, covering everything from shareholder rights to regulatory compliance.
  • Market: Exit might involve public markets, like an initial public offering (IPO) or a merger with another large entity. Investment banks and large M&A advisory firms are typically involved.

Across all sizes, some considerations remain consistent, like the emotional impact of exiting a business and the need to plan well in advance. However, the scale and complexity of the considerations can vary dramatically based on the size of the company.

Learn More
Consumer Goods Jonathan Poland

Consumer Goods

Consumer goods are goods that are produced and purchased for personal or household use. These goods are typically consumed or…

Innovation Objectives Jonathan Poland

Innovation Objectives

Innovation objectives are aims to significantly improve something through the use of experimentation, risk-taking, and creativity. These goals tend to…

Channel Structure Jonathan Poland

Channel Structure

Market penetration is the percentage of a target market that purchased a company’s product or service over a period of time.

Customer Experience 101 Jonathan Poland

Customer Experience 101

Customer experience (CX) refers to the overall experience that a customer has with a company or brand, from their initial…

What are End Goals? Jonathan Poland

What are End Goals?

End-goals, also known as long-term goals or ultimate goals, are the desired outcomes or results that an organization or individual…

Technical Requirements Jonathan Poland

Technical Requirements

Technical requirements are specifications for a technology such as a system or application. It is common to define technical requirements…

Business Risk Jonathan Poland

Business Risk

A business risk is a potential event or situation that could negatively impact an organization’s ability to achieve its objectives.…

Advertising Strategies Jonathan Poland

Advertising Strategies

Advertising involves paying to disseminate a message or promote a product or service to a public audience through various media…

Change Resistance Jonathan Poland

Change Resistance

Change resistance is the act of derailing, slowing down, or preventing a change that is underway. This can often cause…

Content Database

Micromarketing Jonathan Poland

Micromarketing

Micromarketing is a marketing strategy that involves targeting a small, highly specific group of customers with tailored products, prices, and…

Examples of Customer Needs Jonathan Poland

Examples of Customer Needs

Customer needs refer to the specific requirements, desires, or expectations that a customer has for a product or service. These…

Brand Objectives Jonathan Poland

Brand Objectives

Brand objectives refer to the specific goals that a brand is working towards. These goals can be both long-term end-goals,…

Rebranding Jonathan Poland

Rebranding

Rebranding is the process of making significant changes to a company’s brand in order to alter the way it is…

Rule of Three Jonathan Poland

Rule of Three

The rule of three is an economic theory that posits that large, mature markets tend to be dominated by three…

How does a boat float? Jonathan Poland

How does a boat float?

A boat floats due to the principle of buoyancy, which is based on Archimedes’ principle. Archimedes’ principle states that an…

Fixed Costs Jonathan Poland

Fixed Costs

Fixed costs are expenses that remain constant regardless of changes in a company’s level of production or sales. These costs…

Change Resistance Jonathan Poland

Change Resistance

Change resistance is the act of derailing, slowing down, or preventing a change that is underway. This can often cause…

Types of Work Jonathan Poland

Types of Work

Work refers to any productive activity or pursuit that is undertaken in order to create value. There are countless types…