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Production Jonathan Poland

Production

Production is the process of creating goods or services for the purpose of satisfying consumer demand. It involves a range…

Business Verbs Jonathan Poland

Business Verbs

Business verbs are action words that are commonly used in business communication to describe goals, plans, and achievements. These verbs…

Decision Automation Jonathan Poland

Decision Automation

Decision automation refers to the use of technology to automate the process of making decisions. This can be done through…

Economic Relations Jonathan Poland

Economic Relations

Economic relations between nations refer to the economic interactions that occur between them. These interactions can include the exchange of…

Sustainability Jonathan Poland

Sustainability

Business sustainability is the practice of conducting a business in a way that meets the needs of the present without…

What is a Lifestyle Brand? Jonathan Poland

What is a Lifestyle Brand?

A lifestyle brand is a type of brand that is designed to appeal to a particular way of life or…

Service Level Objective Jonathan Poland

Service Level Objective

An service level objective (SLO) is a standard used to measure the performance of a business or technology service. These…

Social Capital Jonathan Poland

Social Capital

Social capital refers to the networks, norms, and trust within a society that facilitate cooperation and coordination. It is the…

Contingency Planning Jonathan Poland

Contingency Planning

Contingency planning is a risk management strategy that involves developing alternative plans or strategies in case the primary plan is…

Content Database

Elastic Demand Jonathan Poland

Elastic Demand

Elastic demand is a term used in economics to describe the responsiveness of the quantity of a good or service…

Puffery Jonathan Poland

Puffery

Puffery refers to exaggerated or overstated claims in marketing communications. It is a legal concept that acknowledges that customers expect…

Stability Jonathan Poland

Stability

Stability is the ability of a system, organization, or individual to maintain its current state or condition despite external pressures…

Brand Risk Jonathan Poland

Brand Risk

Brand risk refers to the potential for a brand to lose value or for a new brand to fail in…

Deal Desk Jonathan Poland

Deal Desk

A deal desk is a team that is responsible for managing the sales proposal, negotiation, and contract process with customers.…

Business Experience Jonathan Poland

Business Experience

Business experience refers to any work experience, including paid employment, freelance work, and contributions to family businesses or personal entrepreneurial…

Customer Needs Jonathan Poland

Customer Needs

Customer needs are the factors that make a product or service valuable to a customer. These needs can be functional,…

Customer Acquisition 101 Jonathan Poland

Customer Acquisition 101

Customer acquisition is the process of acquiring new customers for a business or organization. It involves identifying potential customers, creating…

Quality Assurance Jonathan Poland

Quality Assurance

Quality assurance (QA) is the process of verifying that a product or service meets specific quality standards. This is often…