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Scaling 101 Jonathan Poland

Scaling 101

Scaling is the process of increasing the size, scope, or reach of a business, product, or service. This can involve…

Law of Supply and Demand Jonathan Poland

Law of Supply and Demand

The Law of Supply and Demand is one of the fundamental principles of economics. It states that the quantity of…

Lead Generation Jonathan Poland

Lead Generation

Lead generation is the process of identifying and attracting potential customers for a business. This is typically the first step…

Deal Desk Jonathan Poland

Deal Desk

A deal desk is a team that is responsible for managing the sales proposal, negotiation, and contract process with customers.…

What is a Market? Jonathan Poland

What is a Market?

A market is a place or platform where buyers and sellers come together to exchange goods and services. Markets can…

Sales Channels Jonathan Poland

Sales Channels

A sales channel is a way of selling products or services to customers. This can include direct sales, such as…

Data Proliferation Jonathan Poland

Data Proliferation

Data proliferation refers to the rapid growth of data, often resulting in a large amount of replicated and low-quality data.…

Choosing the Right Lobbyist 150 150 Jonathan Poland

Choosing the Right Lobbyist

First, determining whether hiring a lobbyist is right for your company depends on several factors. Consider the following questions to…

Selling Points Jonathan Poland

Selling Points

Selling points are the key features or benefits of a product that make it attractive to potential customers. These selling…

Content Database

Product Innovation Jonathan Poland

Product Innovation

Product innovation refers to the development and introduction of a product or service that significantly improves upon existing offerings, often…

Price Economics Jonathan Poland

Price Economics

Price economics, also known as pricing strategy, is the study of how businesses determine the price of their products and…

Sales Objections Jonathan Poland

Sales Objections

A sales objection is a concern or hesitation that a customer has about making a purchase. Identifying and addressing these…

What is Force Majeure? Jonathan Poland

What is Force Majeure?

Force majeure refers to circumstances beyond the control of a party that prevent them from fulfilling their obligations under a…

What is Cultural Fit? Jonathan Poland

What is Cultural Fit?

Culture fit refers to the compatibility of a candidate’s attitudes and experiences with an organization’s culture. It is a hiring…

Operating Revenue Jonathan Poland

Operating Revenue

Operating revenue is the income that a company generates from its core business operations. It is a key measure of…

Business Model Examples Jonathan Poland

Business Model Examples

A business model is a framework for capturing value. The term is most often applied to organizations who seek to…

Technology Ethics Jonathan Poland

Technology Ethics

Technology ethics refers to the principles that guide the development, use, and management of technology, taking into account factors such…

Process Risk Jonathan Poland

Process Risk

Process risk is the risk of financial loss or other negative consequences that may arise from the operation of a…