My name is Jonathan.
I help people build assets.

I’ve spent more than 20 years analyzing and forecasting ideas across the global economy. Work that’s covered deals in public and private equity, real estate, and commodities. Today, that work helps business leaders leverage financial data and market insights to drive sustainable value.

about me

This is my journey.
Here’s the story so far…

Born โ™“ and raised in the south, moved across 3 states, 2 major cities, and 6 schools in 18 years. Three sport ๐Ÿ€ ๐ŸŽพ ๐ŸŒ letter athlete in high school, studied computer science in college, and went into finance summer of 2001.

By November, I was a series 7 licensed broker making 300+ ๐Ÿ“ž cold calls a day, finding and pitching deals to HNW investors, and spending nights learning strategies and best practices of top money managers.

Got really good at finding the right stocks and writing reports. Built positions in NXTL, WMB, AAPL, and CHKP. However, it didn’t take long to become disenchanted with industry norms (IYKYK) and after Hurricane Wilma destroyed my office ๐Ÿข decided to start a research service for DIY investors. This was well before newsletters were in vogue.

Spent the next decade picking winners across the capital markets and managing private assets for a select group of clients. By 2015, I had begun working more with entrepreneurs and executives โ€“ turning investment strategies into models for better business development.

From 2002 to 2018, my research handily outperformed the S&P 500 with close to 75% accuracy. Subscribers included affluent investors, family offices, and financial professionals with total assets under management reaching well into the billions.

During that run, I helped to create and write the premium newsletter at GuruFocus and have since published over 600 ๐Ÿ“ articles, many seen on major financial news sites. Along the way, coached 20+ executives, 2 from the Fortune 1000, and wrote a book ๐Ÿ“– on better investing.

In 2018, I decided to close my research service in order to focus on building a membership for business development, designed mostly for SMEs. Then my grandmother passed, the Covid-19 pandemic happened, my wife gave birth our first child all in successive years.

Fast forward to 2026 and I’m back…ย still helping people like you drive profit and progress. I wasn’t Ivy League educated or groomed by a major Wall Street Bank, and I’ve given away billions of $$$$ worth of advice in the last 2 decades. Check the resume. It doesn’t matter what industry or market your business is in, you can improve quality, value, and impact.

Proof is in the pudding…
Socials
Personal Stuff
  • Scratch golfer when playing regularly
  • Big fan of English football, $MANU
  • Had a ~40โ€ vertical in college, can probably still dunk
  • Avid (albeit average) chess player

Learn More

Waste is Food Jonathan Poland

Waste is Food

The concept of โ€œwaste is foodโ€ is based on the idea that an industrial economy should not produce any waste except for biological nutrients that can be safely returned to the environment.

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Marketing Metrics

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Environmental Issues

Human activities have caused many environmental problems that are harmful to ecosystems, quality of life, and health. These issues have…

What is Air Gap? Jonathan Poland

What is Air Gap?

An air gap is a computer network that is physically isolated from other networks, including the internet. This isolation is…

Risk Awareness Jonathan Poland

Risk Awareness

Risk awareness refers to the extent to which people or organizations are aware of risks and the strategies in place…

Brand Strategy Jonathan Poland

Brand Strategy

Brand strategy is the plan that a company has for building and managing its brand over time. It involves defining…

What is Service Life Jonathan Poland

What is Service Life

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