Business Functions

Business Functions

Business Functions Jonathan Poland

Business functions are the activities that are essential to the operation and success of a business. These functions are typically organized into departments or teams and are responsible for managing specific areas of the business. There are several key business functions that are common to most organizations. These include:

  1. Marketing: The marketing function is responsible for promoting and selling the products or services of the organization. This may involve activities such as market research, advertising, and sales.
  2. Finance: The finance function is responsible for managing the financial resources of the organization. This may include tasks such as budgeting, financial planning, and financial reporting.
  3. Human resources: The human resources (HR) function is responsible for managing the people-related activities of the organization. This may include tasks such as recruiting, training, and employee development.
  4. Operations: The operations function is responsible for managing the production and delivery of the organization’s products or services. This may involve tasks such as production planning, inventory management, and logistics.
  5. Information technology: The information technology (IT) function is responsible for managing the organization’s information systems and technology infrastructure. This may include tasks such as system design, implementation, and maintenance.
  6. Governance: The direction and control of a firm. Manages the performance of management.
  7. Strategy: The development of strategy and implementation of change.
  8. Research & Development: The process of innovating including market research, business experimentation and product development.
  9. Customer Service: Managing relationships with customers and handling requests such as inquiries and returns.
  10. Production: Production such as the manufacturing of products or delivery of services.
  11. Distribution: The process of reaching the customer with your products and services.
Learn More
Brand Switching Jonathan Poland

Brand Switching

Brand switching refers to the act of a customer switching from a brand that they were previously loyal to, to…

Team Leadership Jonathan Poland

Team Leadership

Team leadership involves guiding and representing a team, using influence rather than authority. In many cases, a team leader is…

Channel Pricing Jonathan Poland

Channel Pricing

Channel pricing refers to the practice of setting different prices for a product or service depending on the sales channel…

Final Offer Jonathan Poland

Final Offer

A final offer, also known as a best and final offer, is a negotiation tactic in which a party submits…

Consumer Services Jonathan Poland

Consumer Services

Consumer services are services that are provided to individual consumers, rather than to businesses or organizations. These services are typically…

Innovation Objectives Jonathan Poland

Innovation Objectives

Innovation objectives are aims to significantly improve something through the use of experimentation, risk-taking, and creativity. These goals tend to…

What is Supply? Jonathan Poland

What is Supply?

Supply refers to the amount of a product or service that is available for purchase at a given price. In…

Perceived Value Jonathan Poland

Perceived Value

Perceived value is the subjective worth that a customer assigns to a product or service based on their own personal…

Curiosity Drive Jonathan Poland

Curiosity Drive

Curiosity drive, or the desire to obtain new information, is a fundamental human motivation that drives learning and exploration. In…

Content Database

Search over 1,000 posts on topics across
business, finance, and capital markets.

Sales Metrics Jonathan Poland

Sales Metrics

Sales metrics are commonly used to assess the performance of a sales team or individual salesperson. These metrics can be…

Marketing Theories Jonathan Poland

Marketing Theories

Marketing is the process of identifying customer needs and developing strategies to meet those needs. This involves conducting market research,…

Channel Pricing Jonathan Poland

Channel Pricing

Channel pricing refers to the practice of setting different prices for a product or service depending on the sales channel…

Business Process Reengineering Jonathan Poland

Business Process Reengineering

Business process reengineering, or BPR, involves examining and redesigning current business processes and workflows to achieve greater efficiency, cost-effectiveness, and…

Operations Planning Jonathan Poland

Operations Planning

Operations planning involves identifying and implementing strategies and tactics to optimize the core processes and practices that enable a business…

Growth Strategy Jonathan Poland

Growth Strategy

A growth strategy is a plan to increase or improve some KPI, like revenue, profit, subscribers, etc.

Benchmarking Jonathan Poland

Benchmarking

Benchmarking is the process of comparing the performance of a business, product, or process against other businesses, products, or processes…

Net Nuetrality Jonathan Poland

Net Nuetrality

Net neutrality is the principle that all internet traffic should be treated equally, without discrimination or preference given to certain…

Risk Awareness Jonathan Poland

Risk Awareness

Risk awareness refers to the extent to which people or organizations are aware of risks and the strategies in place…