Product differentiation is the unique value that a product offers on the market. This value can come from a variety…
Tactics are short-term, immediate strategies that are designed to respond to fast-changing realities and situations. They are focused on taking…
Sticky prices are a common phenomenon in many markets, and they can have a significant impact on the overall economy.…
A deal desk is a team that is responsible for managing the sales proposal, negotiation, and contract process with customers.…
Revenue management is the practice of using data analytics to optimize sales and maximize revenue for a business. This can…
Business objectives are specific targets or goals that an organization, team, or individual strives to achieve within a certain time…
A one stop shop model is a business model in which a single company or organization offers a wide range…
Exit planning is a comprehensive strategy for business owners to transition out of their company on their terms. It involves…
A price promotion is a marketing strategy that involves temporarily lowering the price of a product or service in order…
