Business Assets

Business Assets

Business Assets Jonathan Poland

In business, assets are useful property that are owned by the company. These assets can be divided into three categories: current assets, fixed assets, and intangible assets. Current assets are things like cash, marketable securities, and other assets that are expected to be converted to cash or consumed within a year. Fixed assets, such as buildings, machinery, and equipment, have a useful life of more than a year. Intangible assets are things that cannot be touched, such as the value of a brand, customer list, or trademark.

Some common types of business assets include:

  • Accounts Receivable
  • Bank Deposits
  • Buildings
  • Cash
  • Cash Equivalents
  • Communication Equipment
  • Computers
  • Concessions & Franchises
  • Construction Equipment
  • Cultural Assets
  • Debt Securities
  • Elevators
  • Equipment
  • Equity Securities
  • Fixtures
  • Furnishings
  • Goodwill
  • HVAC
  • Infrastructure
  • Interest Receivable
  • Inventory
  • Kitchen Equipment
  • Land
  • Land Improvements
  • Licenses
  • Loans, Advances & Deposits
  • Machines
  • Marketable Securities
  • Media Equipment
  • Mobile Devices
  • Musical Instruments
  • Natural Resources
  • Prepaid Expenses
  • Prepaid Taxes
  • Production Equipment
  • Property, Plant & Equipment
  • Raw Materials
  • Recreational Facilities
  • Research & Development
  • Rights
  • Safety Equipment
  • Satellites
  • Shipping Equipment
  • Ships & Boats
  • Signs
  • Software
  • Storage Systems
  • Supplies
  • Taxes Receivable
  • Tools & Dies
  • Trademarks & Patents
  • Transportation Equipment
  • Uniforms
  • Utensils
  • Vehicles
  • Work in Progress (goods in process)
Learn More
Market Forces Jonathan Poland

Market Forces

The interaction that shapes a market economy. Market forces are the factors that determine the supply and demand for a…

Business Goals Jonathan Poland

Business Goals

Business goals are targets that an organization sets for itself in order to improve its overall strategy and performance. These…

Agile Change Management Jonathan Poland

Agile Change Management

Agile change management is the practice of leading continuous delivery processes in which changes are shipped within weeks. This approach…

Sustainability Jonathan Poland

Sustainability

Business sustainability is the practice of conducting a business in a way that meets the needs of the present without…

What is a Competitive Market? Jonathan Poland

What is a Competitive Market?

A competitive market is a type of market in which there are numerous buyers and sellers, and in which the…

What is Baseline? Jonathan Poland

What is Baseline?

A baseline is a reference point or starting point that represents the status or condition of something at a specific…

Adoption Lifecycle Jonathan Poland

Adoption Lifecycle

The adoption lifecycle refers to the process by which customers adopt and become familiar with a new product or technology.…

Market Fit Jonathan Poland

Market Fit

Market fit refers to the extent to which a product or service meets the needs and preferences of a target…

Keep It Super Simple Jonathan Poland

Keep It Super Simple

Keep it Super Simple or Keep it Simple Stupid. The KISS principle is a design guideline that suggests that unnecessary…

Content Database

Reputational Risk Jonathan Poland

Reputational Risk

Reputational risk refers to the potential for damage to an organization’s reputation as a result of its actions or inactions.…

Knowledge Work Jonathan Poland

Knowledge Work

Knowledge work refers to work that involves the creation, use, or application of knowledge and expertise. It is characterized by…

Industrial Design Jonathan Poland

Industrial Design

Industrial design involves creating designs for mass-produced products. A common principle in industrial design is that the design should be…

Risk Estimates Jonathan Poland

Risk Estimates

Risk estimates are predictions or projections of the likelihood and potential consequences of risks. They are used to inform risk…

Price Optimization Jonathan Poland

Price Optimization

Price optimization is the process of using data and analytical methods to determine the optimal price for a product or…

Blockchain Jonathan Poland

Blockchain

Blockchain is a type of distributed database that allows multiple parties to store, share, and access data in a secure…

Types of Efficiency Jonathan Poland

Types of Efficiency

Efficiency refers to the relationship between the amount of input used to produce something and the amount of output that…

Value Added Reseller Jonathan Poland

Value Added Reseller

A value added reseller (VAR) is a company that buys products from manufacturers or distributors and then resells them to…

Pull Strategy Jonathan Poland

Pull Strategy

A pull strategy is a marketing approach in which a company creates demand for its product or service by promoting…