External Risk

External Risk

External Risk Jonathan Poland

An external risk is a type of risk that is outside of your control and cannot be influenced or managed by you or your organization. These risks may be caused by external factors such as natural disasters, market fluctuations, or changes in government regulations. Because external risks are beyond your control, they can often be difficult to predict or mitigate. As a result, it is important for organizations to have contingency plans in place to help them respond to and manage external risks effectively.

Disaster Risk
The insurance industry defines external risk as the risk of disasters that are beyond the control of a policy holder such as earthquakes, wildfires, floods and pandemics.

Act of God
Another term for disasters of a non-human cause such as a volcanic eruption.

Force Majeure
Force majeure is a major adverse event such as a disaster. This potentially includes human caused disasters such as a war but definitions vary by jurisdiction.

Environmental Hazards
The potential for an environmental disaster such as very low air quality that threatens the health and safety of large populations.

Infrastructure Risk
The potential for major infrastructure disruptions beyond your control such as an event that causes large scale internet outages.

Political Risk
The potential for political disruptions such as a revolution, strike or protest.

Economic Risk
Large economic risks such as the potential for a recession or depression. Predictable economic risks such as exchange rate fluctuations aren’t considered external as these can be mitigated.

Project Risk
Projects often define external risks as anything beyond the capacity of the project to mitigate. For example, a merger or acquisition might derail a project but be well beyond the control of the project.

External Factors
External factors are elements outside of an organization that can impact its strategy and decision making. These factors can include competition, markets, customers, technological change, economic conditions, politics, regulations, and social and cultural change. Organizations often use frameworks like SWOT analysis to identify and categorize external factors as threats and opportunities. This can help organizations understand the impact of these external factors on their operations and make informed decisions. By considering external factors, organizations can develop strategies that anticipate and adapt to changes in their environment.

Attitudes Barriers to Entry (new competition)
Business Models Business Risks
Capital (e.g. new machines) Consumer Devices
Consumer Trends Costs
Customer Experience Customer Needs
Customer Perceptions Demand
Demographics Design Practices
Direct Competition Disasters
Distribution (e.g. ecommerce) Economic Problems
Efficiency (e.g. energy efficiency of new vehicles) Elections
Environment (e.g. air quality) Environmental Regulations
Exchange Rates Factor Markets (input supply)
Financial Conditions Fiscal Policy (government spending)
Government Policy Growth Rates (industry or economy)
Indirect Competition Information Security (threats and vulnerabilities)
Infrastructure Interest Rates
Interests Know-how (of competition)
Labor Regulations Lifestyles
Market Structure New Materials
Operating Models Opinions
Political Stability Practices
Price Competition Productivity Rates
Protests Psychographics
Research & Development Revenue Models
Social Structure Strike Actions
Styles Subcultures
Subsidies Supply Chain Disruptions
Taxes Technology Culture
Technology Platforms Trade Barriers
Trade Wars Values

Corporate Governance Jonathan Poland

Corporate Governance

Corporate governance refers to the system of rules, practices, and processes by which a company is directed and controlled. It…

Marketing Technologies Jonathan Poland

Marketing Technologies

Marketing technology, or “martech,” refers to the tools and software used to support marketing efforts, such as advertising, brand management,…

Channel Strategy Jonathan Poland

Channel Strategy

A channel strategy refers to the plan an organization uses to reach and interact with its customers. A channel is…

Pricing Strategy Jonathan Poland

Pricing Strategy

Pricing strategy is the process of determining the right price for a product or service based on market conditions, business…

Business Constraints Jonathan Poland

Business Constraints

Business constraints are limitations or factors that can impact an organization’s ability to achieve its goals and objectives. These constraints…

Tribes Jonathan Poland

Tribes

Tribes are groups of people who self-organize around common interests, values, communities, professions, needs, or aspirations. The concept of tribes…

What is Supply? Jonathan Poland

What is Supply?

Supply refers to the amount of a product or service that is available for purchase at a given price. In…

What is the Iterative Process? Jonathan Poland

What is the Iterative Process?

An iterative process is a method of working through a problem or project by repeating a series of steps, each…

Business Strategy Examples Jonathan Poland

Business Strategy Examples

A business strategy refers to a long-term plan that outlines the future direction of a company and how it will…

Learn More

Complexity Cost Jonathan Poland

Complexity Cost

Complexity cost is the cost associated with making something more complex. Complexity can have a range of costs, including increased…

What is a Business Model? Jonathan Poland

What is a Business Model?

A business model is a plan or framework that outlines how a business intends to generate revenue and profit. It…

Early Adopters Jonathan Poland

Early Adopters

Early adopters are individuals who quickly adopt an innovation. Marketing and selling innovative products can be challenging as it may…

Scarcity Marketing Jonathan Poland

Scarcity Marketing

Scarcity marketing is a strategy that involves creating a perception of limited availability for a product or service. This strategy…

Market Failure Jonathan Poland

Market Failure

Market failure is a situation in which the market does not produce optimal outcomes for society as a whole. It…

Cost Variance Jonathan Poland

Cost Variance

Cost variance (CV) is a project management metric that measures the difference between the budgeted cost of a project and…

Post Sales Jonathan Poland

Post Sales

After a sale is made, post-sales processes kick in to fulfill the customer’s expectations and strengthen the relationship. This can…

Cost Performance Index Jonathan Poland

Cost Performance Index

Cost Performance Index (CPI) is a project management metric that measures the efficiency of project cost management. It is calculated…

What is a Competitive Market? Jonathan Poland

What is a Competitive Market?

A competitive market is a type of market in which there are numerous buyers and sellers, and in which the…