Proof of Concept

Proof of Concept

Proof of Concept Jonathan Poland

A proof of concept (POC) is a demonstration that a certain idea or solution is feasible and likely to be successful. It is a way for businesses and organizations to test and validate new ideas, products, or technologies before committing significant resources to their development and implementation.

POCs are typically used to confirm that a particular concept or solution will work in the real world and meet the needs of the target audience. They can be used to evaluate the technical feasibility of a solution, assess its potential value to the organization, and determine whether it is worth pursuing further.

There are several steps involved in creating a POC, including:

  1. Defining the problem or challenge that the POC is intended to solve.
  2. Identifying the key stakeholders and decision-makers who will be involved in the POC process.
  3. Developing a plan for how the POC will be conducted, including a timeline, budget, and resources needed.
  4. Conducting the POC, which may involve building prototypes or prototypes, conducting user testing, and gathering data and feedback.
  5. Analyzing the results of the POC to determine whether the concept or solution is viable and worth pursuing further.

POCs can be useful for organizations of all sizes and in a variety of industries, as they provide a way to test and validate new ideas before committing significant resources to their development. By conducting POCs, businesses can reduce risk and make more informed decisions about which projects to pursue. The following are common approaches for developing a proof of concept.

Demo
A low budget implementation of an artistic work or technical design. For example, a songwriter who records a demo of a song at home.

Animation
Animation is commonly used as proof of concept for architecture, landscape design, interior design, engineering, product development and filmmaking.

Art
Art such as diagrams and illustrations that visualize ideas, strategies and designs. Art may tell a story such as a thought experiment that validates the concept.

Lead User
Developing a custom solution for a lead user as an exploration of product strategy.

Business Experiments
Testing business concepts with market research techniques such as focus groups and ladder interviews.

Proof of Technology
A test of a technical solution such as an algorithm that may have no user interface.

Throwaway Prototype
A low cost implementation designed to explore the viability of a design.

Evolutionary Prototype
An expensive prototype that explores cutting edge features and quality improvements. For example, a concept car developed to explore designs and features that might not be launched to market for 5 years or more.

Steel Thread
A prototype that seeks to be as minimal as possible while testing the entire end-to-end design of a project. For example, a project that will implement 200 screens for a user interface implements a single screen using the requisite architecture, design, infrastructure, platforms and components.

Horizontal Prototype
Building a complete user interface that doesn’t do anything. For example, implementing 200 screens with static data without using the requisite architecture, design, infrastructure, platforms and components.

Mockup
A prototype that looks like the end product with no functionality. For example, a scale model of a building.

Minimum Viable Product
A prototype or initial product version that is good enough to put in front of customers as a trial or pilot.

Cost Innovation Jonathan Poland

Cost Innovation

Cost innovation is the practice of finding ways to significantly improve value while reducing costs. This can be achieved through…

Forward Thinking Jonathan Poland

Forward Thinking

Forward thinking is the ability to anticipate and prepare for future events and trends in order to make informed and…

What is a Business Case? Jonathan Poland

What is a Business Case?

A business case is a document that presents a proposal for a project, strategy, or course of action. It is…

What is Force Majeure? Jonathan Poland

What is Force Majeure?

Force majeure refers to circumstances beyond the control of a party that prevent them from fulfilling their obligations under a…

What’s a GSA Contract? 150 150 Jonathan Poland

What’s a GSA Contract?

A GSA (General Services Administration) Contract, also known as a GSA Schedule or a Federal Supply Schedule, is a long-term,…

Cross Merchandising Jonathan Poland

Cross Merchandising

Cross merchandising is a retail strategy that involves placing related or complementary products in close proximity to each other in…

Performance Improvement Plan Jonathan Poland

Performance Improvement Plan

A performance improvement plan (PIP) is a formal document that outlines specific goals and objectives that are assigned to an…

Risk Exposure Jonathan Poland

Risk Exposure

Risk exposure refers to the potential costs that an organization could incur as a result of a particular risk or…

Risk Awareness Jonathan Poland

Risk Awareness

Risk awareness refers to the extent to which people or organizations are aware of risks and the strategies in place…

Learn More

Innovation Metrics Jonathan Poland

Innovation Metrics

Innovation metrics are tools used to assess the innovation efforts of a company. It can be challenging to accurately measure…

Cash Conversion Cycle Jonathan Poland

Cash Conversion Cycle

The cash conversion cycle (CCC) is a financial metric that measures the amount of time it takes for a company…

Fixed Assets Jonathan Poland

Fixed Assets

Fixed assets are long-term resources that are owned by a business and are used to generate future economic benefits. In…

Niche vs Segment Jonathan Poland

Niche vs Segment

A niche is a specific, identifiable group of customers who have unique needs and preferences that are not shared by…

Economic Change Jonathan Poland

Economic Change

Economic change refers to shifts in economic conditions, such as changes in GDP, employment rates, and prices. These shifts can…

Decision Costs Jonathan Poland

Decision Costs

Decision costs refer to the costs associated with making a decision. These costs can take many forms, including the time…

Good Customer Service Jonathan Poland

Good Customer Service

Good customer service is a service experience that goes above and beyond to meet the needs and expectations of customers,…

Examples of Transparency Jonathan Poland

Examples of Transparency

Transparency refers to the practice of openly and honestly disclosing information to stakeholders within an organization, such as the public,…

Magical Thinking Jonathan Poland

Magical Thinking

Introduction to Magical Thinking Magical thinking is a type of irrational belief that involves attributing causality to events that are…