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Random thoughts on
business and finance

Sales Activities Jonathan Poland

Sales Activities

A sales activity is any action or task that a salesperson undertakes in order to achieve revenue. This can include…

Capital Jonathan Poland

Capital

Capital is an asset that is expected to produce future economic value. It is a productive resource that is used…

Sustainability Jonathan Poland

Sustainability

Business sustainability is the practice of conducting a business in a way that meets the needs of the present without…

Rule of Three Jonathan Poland

Rule of Three

The rule of three is an economic theory that posits that large, mature markets tend to be dominated by three…

Asset Based Lending Jonathan Poland

Asset Based Lending

Asset-based lending (ABL) is a type of business financing in which a loan or line of credit is secured by…

Examples of Customer Needs Jonathan Poland

Examples of Customer Needs

Customer needs refer to the specific requirements, desires, or expectations that a customer has for a product or service. These…

What is a Competitive Market? Jonathan Poland

What is a Competitive Market?

A competitive market is a type of market in which there are numerous buyers and sellers, and in which the…

Strategic Partnership Jonathan Poland

Strategic Partnership

A strategic partnership is a relationship between two or more organizations that is characterized by mutual cooperation and the sharing…

Cottage Industry Jonathan Poland

Cottage Industry

A cottage industry is a small-scale, home-based business or economic activity that is typically run by a single person or…

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Camping Strategy Jonathan Poland

Camping Strategy

Camping strategy is the practice of a using a geographical location as a competitive advantage. It has several common applications:…

Toxic Positivity Jonathan Poland

Toxic Positivity

Top-down and bottom-up are opposing approaches to thinking, analysis, design, decision-making, strategy, management, and communication. The top-down approach begins with…

Customer Persona Jonathan Poland

Customer Persona

A customer persona is a fictional character that represents a specific type of customer that an organization is targeting with…

Risk Monitoring Jonathan Poland

Risk Monitoring

Risk monitoring is the ongoing process of keeping track of risks and managing them effectively. The risk management process often…

Needs Identification Jonathan Poland

Needs Identification

Needs identification is the process of discovering and understanding a customer’s needs, constraints, pain points, and motivations. This is a…

Systematic Risk Jonathan Poland

Systematic Risk

Systemic risk is the risk that a problem in one part of the financial system will have broader impacts on…

Business Transformation Jonathan Poland

Business Transformation

Business transformation is the process of fundamentally changing the way an organization operates in order to achieve significant improvements in…

Channel Strategy Jonathan Poland

Channel Strategy

A channel strategy refers to the plan an organization uses to reach and interact with its customers. A channel is…

Supplier Risk Jonathan Poland

Supplier Risk

Supplier risk refers to the risk that a supplier will not fulfill their commitments to an organization, which could result…