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Past thoughts on business…
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Technical Requirements Jonathan Poland

Technical Requirements

Technical requirements are specifications for a technology such as a system or application. It is common to define technical requirements…

Alcon Jonathan Poland

Alcon

Alcon is a global medical company that is focused on developing and manufacturing innovative products to improve the lives of…

Chief Executive Officer Jonathan Poland

Chief Executive Officer

The Chief Executive Officer (CEO) is the top administrator of an organization, responsible for its overall performance. The CEO typically…

What If Analysis Jonathan Poland

What If Analysis

What-if analysis is the process of considering and evaluating hypothetical outcomes. It is a common technique used in early stage…

Business Management Jonathan Poland

Business Management

Business management is the process of overseeing and running a business or organization. This involves a wide range of activities,…

Mass Marketing Jonathan Poland

Mass Marketing

Mass marketing, also known as mass media marketing, refers to a marketing strategy that involves using a single marketing message…

Telecommuting Jonathan Poland

Telecommuting

Telecommuting, also known as remote work or working from home, is a type of flexible work arrangement in which employees…

Research Types Jonathan Poland

Research Types

Research is the process of systematically seeking and interpreting knowledge through inquiry, observation, experimentation, and analysis. It is a way…

Product Requirements Jonathan Poland

Product Requirements

Product requirements refer to the documented expectations and specifications that outline the desired characteristics and features of a product or…

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Business Values Jonathan Poland

Business Values

Business values are statements that reflect the ethical principles of a company. These values are intended to guide the company’s…

What are Finished Goods? Jonathan Poland

What are Finished Goods?

Finished goods are products that have completed the manufacturing process and are ready for sale to customers. They are the…

Premiumization Jonathan Poland

Premiumization

Premiumization is the strategy of offering higher-quality products or services that consumers perceive as having greater value. This is in…

What is Fandom? Jonathan Poland

What is Fandom?

Fandom refers to the subculture that develops around particular popular culture series or formats, such as films, television shows, characters,…

Camping Strategy Jonathan Poland

Camping Strategy

Camping strategy is the practice of a using a geographical location as a competitive advantage. It has several common applications:…

Brand Authenticity Jonathan Poland

Brand Authenticity

Brand authenticity is the degree to which a brand accurately represents itself and its values to consumers. It is the…

Service Level Objective Jonathan Poland

Service Level Objective

An service level objective (SLO) is a standard used to measure the performance of a business or technology service. These…

Types of Revolution Jonathan Poland

Types of Revolution

A revolution is a sudden and significant change to the structure and foundations of a society, often involving conflict and…

Quality Goals Jonathan Poland

Quality Goals

Quality goals are specific targets that are set to improve the quality of a product, service, or process. They are…