Building Trust

Building Trust

Building Trust Jonathan Poland

To build trust, it is necessary to engage in ongoing behavior that helps people trust you. In general, people tend to trust those they know well and admire. Therefore, getting to know people well is the key to building trust. In a business setting, this means being visible and actively involved. The third component of trust, admirable behavior, varies depending on the situation. For example, you might trust a surfer for their skill and bravery, or you might trust your accountant for their professionalism and attention to detail. Building trust is not a single skill, but rather a combination of various character traits and talents.

Trust is related to social status, social proof and reputation. For example, an employer may trust a new hire who is well known in their industry. People like and trust people who like and trust them. As such, traits such as openness, optimism and a trusting nature tend to generate trust. It is rare for highly distrustful people to enjoy much trust themselves. Building trust often benefits from restraint and self-control. Building trust is a slow process of cultivation that can be damaged in a moment. For example, people who are prone to emotional outbursts or a cruel wit may have trouble building trust.

The following is a list of habits that tend to build trust.

  • Accountability
  • Accuracy
  • Ambition
  • Authenticity
  • Bravery
  • Rapport
  • Calmness
  • Candor
  • Charisma
  • Commitment
  • Communication
  • Competence
  • Conviction
  • Coolness
  • Credibility
  • Diligence
  • Dutiful
  • Engagement
  • Flexible
  • Generosity
  • Helpfulness
  • Honesty
  • Humility
  • Humor
  • Impartial
  • Inventive
  • Involvement
  • Kindness
  • Leadership
  • Likeable
  • Loyal
  • Making/Keeping Commitments
  • Openness
  • Passion
  • Patience
  • Peaceful
  • Personal Presence
  • Politeness
  • Practical
  • Pragmatic
  • Productivity
  • Professionalism
  • Refinement
  • Reliability
  • Resilience
  • Respectful
  • Responsibility
  • Responsiveness
  • Restraint
  • Self-Confidence
  • Self-Control
  • Self-Direction
  • Sociability
  • Storytelling
  • Strength
  • Thoughtfulness
  • Trusting
  • Unaffectedness

Customer Satisfaction Jonathan Poland

Customer Satisfaction

Customer satisfaction is the practice of measuring how happy customers are with a brand’s products and services. This is typically…

Channel Pricing Jonathan Poland

Channel Pricing

Channel pricing refers to the practice of setting different prices for a product or service depending on the sales channel…

Strategic Advantage Jonathan Poland

Strategic Advantage

A strategic advantage refers to a position that gives a company an edge over its competitors and makes it likely…

Commodity Risk Jonathan Poland

Commodity Risk

Commodity risk is the risk that changes in commodity prices may result in losses for a business. Commodity prices can…

Reputational Risk Jonathan Poland

Reputational Risk

Reputational risk refers to the potential for damage to an organization’s reputation as a result of its actions or inactions.…

Data Quality Jonathan Poland

Data Quality

Data quality refers to the accuracy, completeness, and reliability of information used for various purposes within an organization. Ensuring high…

Change Management Metrics Jonathan Poland

Change Management Metrics

Change management metrics are quantitative measures used to evaluate the effectiveness of change management practices within an organization. These measures…

Latent Need Jonathan Poland

Latent Need

A latent need is a customer need that is not currently being met by the market and is not actively…

Cost Performance Index Jonathan Poland

Cost Performance Index

Cost Performance Index (CPI) is a project management metric that measures the efficiency of project cost management. It is calculated…

Learn More

Environmental Challenges Jonathan Poland

Environmental Challenges

Environmental issues are detrimental changes to the Earth’s natural surroundings that negatively impact the current quality of life for individuals…

What is a thought experiment? Jonathan Poland

What is a thought experiment?

A thought experiment is a mental exercise that involves exploring the implications or consequences of a hypothetical idea, story, or…

Acceptable Risk Jonathan Poland

Acceptable Risk

An acceptable risk is a level of risk that is deemed to be tolerable for an individual, organization, community, or…

Elevator Pitch Jonathan Poland

Elevator Pitch

An elevator pitch is a brief, persuasive speech that is used to quickly and simply explain an idea or concept.…

Types of Fallacies Jonathan Poland

Types of Fallacies

A fallacy is an error in reasoning that can lead to an incorrect conclusion. Fallacies can be found in arguments,…

First Principles Thinking Jonathan Poland

First Principles Thinking

Overview First principles thinking is a method of reasoning that involves breaking down complex problems into their most basic and…

Examples of Competency Jonathan Poland

Examples of Competency

Competencies are the various traits and capabilities that enable an individual or organization to be effective and successful. These may…

Examples of Tact Jonathan Poland

Examples of Tact

Tact is the ability to sensitively and skillfully handle a situation or conversation so as to avoid giving offense. It…

What is Media? Jonathan Poland

What is Media?

Media refers to the various channels through which information and entertainment can be delivered.