Original Research

Original Research

Original Research Jonathan Poland

Original research refers to the creation of new knowledge through the investigation of a topic or problem. This can involve conducting experiments, collecting data, and analyzing results in order to draw conclusions and make new discoveries. On the other hand, secondary research refers to the use of existing sources and information to gather facts about a topic, without producing new knowledge. It relies on the work of others and does not involve original investigation or experimentation. The following are illustrative examples of original research.

Exploratory Research

Research that proposes direction for further research without directly solving a problem. This can include definitions, procedures and framing of questions or thought experiments. For example, a physicist may propose a new way to search for earth-like planets without actually implementing the method due to cost constraints.

Constructive Research

Constructive research builds something that creates new knowledge. For example, a computer scientist who publishes a new algorithm for machine learning.

Controlled Experiments

An experiment that occurs in a controlled environment such as a lab. For example, research to determine the effect of a concentrated plant oil applied in vitro to a virus.

Field Experiment

An experiment in the real world where all variables can’t all be controlled such as an experiment to test different combinations of companion plants for tomatoes that act as a form of pest control.

Natural Experiment

A natural experiment is a situation that researchers have no control over that resembles an experiment. For example, half of the public high schools in a metropolitan area pilot a program for a year that provides nutritious lunches to students free of charge.

Cohort Study

Research that observes or applies an experiment to a group of people who have a shared characteristic. A cohort study is a type of longitudinal study that collects results over a period of time that may extend for months, years or decades. For example, a cohort study based on 5,000 babies all born this year in the same country that collects data related to the conditions of their life and outcomes over the next 50 years.

Retrospective Cohort

A retrospective cohort study selects a group of people based on outcomes and works backwards to collect historical data about them. For example, selecting a cohort of people in their 30s who have severe tooth decay and collecting data about their historical oral hygiene practices and diet.

Price Optimization Jonathan Poland

Price Optimization

Price optimization is the process of using data and analytical methods to determine the optimal price for a product or…

Operations 101 Jonathan Poland

Operations 101

Business operations refer to the processes and activities that are involved in the production of goods and services in an…

Algorithmic Accountability Jonathan Poland

Algorithmic Accountability

Algorithmic accountability is the concept of holding algorithms and the organizations that use them accountable for the decisions they make…

Law of Demand Jonathan Poland

Law of Demand

The law of demand is a fundamental principle in economics that states that, all other factors being equal, the quantity…

What is Moral Hazard? Jonathan Poland

What is Moral Hazard?

Moral hazard is a term used in economics to describe a situation in which one party has less incentive to…

Incident Management Jonathan Poland

Incident Management

Incident management is a process that involves the organization and coordination of efforts to address and resolve information technology incidents.…

Capitalism Jonathan Poland

Capitalism

Capitalism is an economic system based on the principles of economic freedom, private ownership, and the creation of wealth through…

Business Environment Jonathan Poland

Business Environment

The business environment refers to the external factors and conditions that can affect a company’s operations and performance. It includes…

Customer Retention Jonathan Poland

Customer Retention

Customer retention is the practice of reducing the loss of customers to competitors. A high customer retention rate typically results…

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Types of Capital Jonathan Poland

Types of Capital

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Retrenchment Strategy

Retrenchment is a business strategy that involves reducing the size or scope of a company in order to improve efficiency…

Market Position Jonathan Poland

Market Position

The market position of a brand, product, or service refers to its place in a crowded market. It is the…

Types of Raw Materials Jonathan Poland

Types of Raw Materials

A raw material is a basic and unprocessed resource that is used as an input in the production of goods…

Phased Implementation Jonathan Poland

Phased Implementation

Phased implementation is a method of developing and introducing a business, brand, product, service, process, capability, or system by dividing…

What is a Product Line? Jonathan Poland

What is a Product Line?

A product line refers to a group of related products that are marketed together as a single unit. Product lines…

Operational Efficiency Jonathan Poland

Operational Efficiency

Operational efficiency can be defined as the ratio between the inputs to run a business and the output gained from the business. It is primarily a metric that measures the efficiency of profit earned as a function of operating costs.

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Upselling

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Prototyping Jonathan Poland

Prototyping

A prototype is a preliminary version of something that is used to test and refine an idea, design, process, technology,…