Sales Data

Sales Data

Sales Data Jonathan Poland

Sales data is a type of business intelligence that provides information about the performance of a company’s sales activities. This information can include the number of sales made, the value of those sales, the products or services that were sold, and the customer demographics of those who made purchases. Sales data is typically used by businesses to track and analyze the success of their sales efforts, identify trends and patterns in their sales, and make data-driven decisions to improve their sales performance.

Sales data can be collected in a variety of ways, including through point-of-sale systems, customer relationship management (CRM) software, and online sales platforms. This data is often stored in a database or spreadsheet, where it can be analyzed and visualized to help businesses understand their sales performance.

There are many different ways to analyze sales data, including by looking at overall sales trends over time, comparing sales performance across different products or services, and analyzing the effectiveness of different sales strategies and tactics. By doing this, businesses can gain valuable insights into their sales performance and make informed decisions about how to improve their sales efforts.

In summary, sales data is an important tool for businesses to track and understand the success of their sales activities. By analyzing this data, businesses can identify trends and patterns in their sales performance, compare their performance to that of their competitors, and make data-driven decisions to improve their sales efforts.

Market Data & Forecasts
Sales planning data such as market data that is used to generate sales forecasts.

Accounts
Customer details such as name and address.

Contacts
Contacts for each employee of the customer who is involved in decision making, purchasing, administration and technical solutions related to your products and services.

Leads
Potential customers including details related to their industry, financial statements and other data used to qualify leads.

Opportunities
Potential customers who you are actively pursuing.

Activities
Tracking meetings and other interactions with the customer.

Knowledge
Documents such as sales collaterals, request for proposals and proposals.

Quotes
Offers that are communicated to the customer including prices and terms.

Orders
Orders represent closed sales. Revenue is calculated using order data. Margins are calculated using order data and cost of sales data.

Campaigns
The details of sales campaigns such as promotional pricing events. Allows sales management to look at the historical and current results of campaigns.

Sales Teams
Data related to sales teams and salespeople that supports calculation of commissions and performance management. For example, each order may identify the salespeople who closed the deal.

Territories & Channels
Tracking sales territories and channels.

Products
A catalog of your products and services.

Services
Details of the customer’s current services.

Contracts
Contracts with customers such as an SLA.

Billing
Invoices and payments.

Customer Service
Customer service interactions with customers such as a complaint. Used to manage customer relationships to improve customer lifetime value.

Learn More
Examples of Tact Jonathan Poland

Examples of Tact

Tact is the ability to sensitively and skillfully handle a situation or conversation so as to avoid giving offense. It…

Incident Management Jonathan Poland

Incident Management

Incident management is a process that involves the organization and coordination of efforts to address and resolve information technology incidents.…

Machine Learning Jonathan Poland

Machine Learning

Machine learning is a method of teaching computers to learn from data, without being explicitly programmed. It is a type…

Soft Skills Jonathan Poland

Soft Skills

Soft skills are a broad and diverse set of abilities that are essential for success in many areas of life,…

Employee Development Jonathan Poland

Employee Development

Employee development is the process of providing employees with learning and experience opportunities that support their career aspirations and the…

What is Cost Overrun? Jonathan Poland

What is Cost Overrun?

A cost overrun occurs when the actual cost of completing a task or project exceeds the budget that was allocated…

Target Market Jonathan Poland

Target Market

A target market is a specific group of consumers that a business aims to sell its products or services to.…

Key Performance Indicators Jonathan Poland

Key Performance Indicators

KPIs, or key performance indicators, are metrics that are used to measure the performance of a business or organization. These…

Narrative 101 Jonathan Poland

Narrative 101

Sales and marketing are the lifeblood of business and should be integrated into one function to drive business and brand narrative.

Content Database

Search over 1,000 posts on topics across
business, finance, and capital markets.

Sales Activities Jonathan Poland

Sales Activities

A sales activity is any action or task that a salesperson undertakes in order to achieve revenue. This can include…

Acceptable Risk Jonathan Poland

Acceptable Risk

An acceptable risk is a level of risk that is deemed to be tolerable for an individual, organization, community, or…

Adoption Lifecycle Jonathan Poland

Adoption Lifecycle

The adoption lifecycle refers to the process by which customers adopt and become familiar with a new product or technology.…

Practical Thinking Jonathan Poland

Practical Thinking

Practical thinking is a type of thinking that focuses on finding timely and reasonable solutions to problems. This type of…

What is Food Sovereignty? Jonathan Poland

What is Food Sovereignty?

Food sovereignty is the right of peoples and countries to define their own food and agriculture systems, rather than being…

Alliance Marketing Jonathan Poland

Alliance Marketing

Alliance marketing refers to a strategic partnership between two or more organizations in which they agree to collaborate on marketing…

Project Goals Jonathan Poland

Project Goals

Project goals refer to the desired business outcomes that a project aims to achieve. These goals are typically outlined in…

Specifications Jonathan Poland

Specifications

A specification is a detailed description of the requirements or procedures that are necessary to implement or carry out a…

Knowledge Capital Jonathan Poland

Knowledge Capital

Knowledge capital refers to the resources and capabilities that enable a nation, city, organization, or individual to engage in knowledge…