Prototyping

Prototyping

Prototyping Jonathan Poland

A prototype is a preliminary version of something that is used to test and refine an idea, design, process, technology, product, service, or creative work. It serves as a tool for gathering requirements, developing and planning strategies, and evaluating the feasibility of a concept. Prototypes are often used to explore and validate the potential of a new idea or to identify areas for improvement before committing to a full-scale implementation. The following are common types of prototype.

Architectural Animation
A movie that walks through the proposed 3D space of a building or structure.

Concept Art
Illustrations that capture an aspect of design such as an idea, layout, form, aesthetic, architecture or sequence.

Demo
A short, unpolished version of a work such as a song, film, visual design, game or business application.

Evolutionary Prototype
A prototype that is extended over a considerable period of time that represents a future version of something. For example, a concept car that is developed as a potential future production model.

Form Study
An object or animation that explores size, shape, form and appearance.

Functional Prototype
A prototype that is close to the end result in functionality. For example, a user interface that works with test data but isn’t properly developed as an well designed and integrated system.

Horizontal Prototype
A prototype that shows a complete user interface without the ability to drill down.

Low Fidelity
A prototype that is less detailed or lower quality than the intended end result.

Minimum Viable Product
A product that’s complete enough to put in front of customers as tool of market research or as a beta release.

Mockup
A broad category of prototype that looks like the finished product but is completely lacking functionality. For example, a webpage depicted as an image or a car without an engine for use in wind tunnel testing.

Paper Prototype
Illustrations and primitive cardboard models of design ideas.

Proof Of Concept
An implementation of a method or design to prove that it can work.

Proof Of Principle
A test of a foundational idea.

Rapid Prototyping
Techniques such as 3D printing that produce a physical object from a computer aided design.

Scale Model
A smaller, typically non-functional, model. Commonly used for large things such as buildings, automobiles or aircraft.

Simulations
Software visualizations of physical things.

Sports Prototype
An advanced automobile that is only used for racing. Often used as a prototype for advanced technologies that may be used in future production models.

Static Prototype
A prototype that appears to be functional but is in fact hardcoded. For example, software that fakes its data as opposed to integrating with data repositories.

Storyboard
A series of graphics that visualize a sequence such as a user interaction or a scene in a film.

Throwaway Prototype
A low cost prototype that is quickly developed with limited quality and functionality. Essentially the opposite of an evolutionary prototype that represents a state of the art design.

Vertical Prototype
A user interface mockup with drill down capabilities.

Wireframes
An illustration of a skeletal framework that serves as a blueprint for a design.

Learn More…

Price Sensitivity Jonathan Poland

Price Sensitivity

Price sensitivity is a measure of how much the demand for a…

Brand Values Jonathan Poland

Brand Values

Brand values are the principles and beliefs that a brand stands for…

Ground Rules Jonathan Poland

Ground Rules

Ground rules are rules or guidelines that are established at the beginning…

Administrative Burden Jonathan Poland

Administrative Burden

Administrative burden refers to the workload and effort required to comply with…

Dismissing Employees Jonathan Poland

Dismissing Employees

Letting go (aka firing) employees is a difficult and sensitive task, and…

Quality Metrics Jonathan Poland

Quality Metrics

Quality metrics are measurements that are used to evaluate the value and…

Ecotax Jonathan Poland

Ecotax

An ecotax is a tax levied on activities that have a negative…

Bankability Jonathan Poland

Bankability

Bankability is a term used to describe the ability of a project…

Specifications Jonathan Poland

Specifications

A specification is a detailed description of the requirements or procedures that…

Jonathan Poland © 2023

Search the Database

Over 1,000 posts on topics ranging from strategy to operations, innovation to finance, technology to risk and much more…

Brand Strategy Jonathan Poland

Brand Strategy

Brand strategy is the plan that a company has for building and…

Decision Framing Jonathan Poland

Decision Framing

Decision framing refers to the way in which a choice or dilemma…

Feedback Loop Jonathan Poland

Feedback Loop

A feedback loop is a process in which the output of a…

Sales and Operations Planning Jonathan Poland

Sales and Operations Planning

Sales and operations planning (S&OP) is a process used by companies to…

Value Proposition Jonathan Poland

Value Proposition

A value proposition is a statement that explains the unique value that…

Bias for Action Jonathan Poland

Bias for Action

Bias for action is a mindset or approach that emphasizes the importance…

Early Adopters Jonathan Poland

Early Adopters

Early adopters are individuals who quickly adopt an innovation. Marketing and selling…

Capability Analysis Jonathan Poland

Capability Analysis

Capability analysis is the process of evaluating the capabilities of an organization,…

Market Potential Jonathan Poland

Market Potential

Market potential is the entire size of the market for a product at a specific time. It represents the upper limits of the market for a product. Market potential is usually measured either by sales value or sales volume.